
Cigars: The Masterclass | Episode Nine The Art of Cigar Packaging
, by Brian Desind, 15 min reading time
, by Brian Desind, 15 min reading time
Episode 9 of Cigars: The Masterclass explores the artistry, history, and craftsmanship of cigar packaging. Brian Desind traces the journey from cedar storage boxes to modern collectible designs, explains the origins and evolution of cigar bands, and highlights the printing techniques and box styles that define today’s industry. Packaging emerges as both functional protection and a cultural art form, shaping how cigars are presented, valued, and remembered.
Packaging evolved from simple cedar boxes to artistic, collectible designs that reflect heritage and branding.
Cigar bands started as functional glove-protectors but became powerful storytelling and marketing tools.
Printing techniques like offset and digital bring precision, luxury effects, and customization to modern bands.
Personalization and artistry in boxes and bundles elevate packaging into an extension of the cigar experience.
Cigar packaging has come a long way since its inception. Initially, cigars were stored in simple cedar boxes designed primarily for functionality. Cedar was chosen for its ability to maintain the proper humidity levels needed to preserve cigars, as well as its protective qualities during storage and transport. However, as the cigar industry grew and matured, packaging began to take on a more significant role beyond mere practicality.
The transformation from plain cedar boxes to elaborate and visually stunning designs reflects a broader shift in the industry. Today, cigar packaging is as much about aesthetics and branding as it is about functionality. The packaging has become a crucial element in attracting consumers, offering a first impression of the quality and craftsmanship of the cigars inside.
Modern cigar boxes are often considered works of art, combining innovative design with traditional craftsmanship. These boxes serve not only as protective vessels but also as extensions of a brand’s identity, showcasing its heritage, values, and commitment to excellence. Collectors and enthusiasts now view packaging as an integral part of the cigar experience, with many boxes becoming prized collectibles in their own right.
The cigar band, a staple of modern cigar packaging, has an intriguing history. It was invented in the early 19th century by Gustav Bach, a Dutch immigrant, who sought to solve a practical problem. At the time, cigars often left stains on gloves—a common accessory for the well-dressed smoker. Bach’s invention of the cigar band provided a simple yet effective solution to this issue.
Over time, the cigar band evolved from a purely functional item into a powerful marketing tool. Today, it serves as a symbol of a cigar’s identity and quality, helping brands stand out in a competitive market. The designs of cigar bands are often intricate and elaborate, featuring embossed logos, metallic accents, and vibrant colors. These elements not only enhance the visual appeal of the band but also convey a sense of luxury and exclusivity.
Cigar bands have also become a canvas for storytelling. Each band reflects the heritage and craftsmanship of the brand, offering a glimpse into its history and values. The attention to detail in the design of cigar bands highlights the importance of branding in the cigar industry, making the band an indispensable part of the cigar experience.
Creating cigar bands requires a high level of precision and artistry, and the printing techniques used play a crucial role in achieving the desired quality. Brian discusses two primary methods that dominate modern cigar band production:
Offset Printing
Offset printing is a traditional method that remains popular due to its ability to produce high-quality, detailed designs. This technique is ideal for creating intricate patterns, vibrant colors, and textured effects, such as embossing or foiling. Offset printing is often used for premium cigar lines, where the visual appeal of the band is a top priority.
Digital Printing
Digital printing is a more recent innovation that has gained popularity for its flexibility and efficiency. This method allows brands to make frequent changes to their designs, making it ideal for limited editions, special events, or small production runs. Digital printing is also cost-effective, making it a practical choice for brands looking to experiment with new designs.
Both techniques reflect the meticulous effort and expertise involved in crafting cigar bands. The choice of printing method often depends on the brand’s specific needs, balancing factors like cost, quality, and customization.
Cigar boxes come in a variety of styles, each designed to serve specific purposes and enhance the overall cigar experience. Brian highlights two prominent types of cigar boxes:
Cabinet Boxes
Cabinet boxes are designed for long-term storage and aging of cigars. These boxes typically hold cigars in loose rows, allowing for better air circulation and ensuring even aging. The simplicity of cabinet boxes appeals to seasoned smokers who value the aging process and prioritize functionality over ornate design.
898 Boxes
Named after the arrangement of cigars within (8 on the top layer, 9 in the middle, and 8 on the bottom), 898 boxes are known for their compact and efficient design. These boxes are often used for premium cigars, offering a balance of practicality and aesthetic appeal. The careful arrangement of cigars within the box ensures they remain in pristine condition.
The craftsmanship of cigar boxes reflects the industry’s dedication to quality and detail. From the selection of materials to the finishing touches, every aspect of the box is carefully considered to enhance the presentation and protection of the cigars.
In recent years, there has been a growing trend toward personalized and handcrafted packaging in the cigar industry. Consumers are increasingly drawn to unique designs that emphasize authenticity and exclusivity, reflecting their desire for a more intimate and memorable experience.
One popular approach is the use of paper bundles, which offer a rustic and artisanal feel. These bundles often feature custom designs or limited-edition prints, making them appealing to collectors and enthusiasts. Personalized packaging aligns with the broader trend of creating products that feel tailored to individual preferences, enhancing the perceived value of the cigars.
The emphasis on personalization and craftsmanship in packaging reflects a shift in consumer expectations. Today’s consumers are not only buying cigars—they are investing in the entire experience, from the moment they see the packaging to the final puff.
Beyond its functional and marketing roles, cigar packaging has become a medium for artistic expression. Modern packaging designs often incorporate a blend of traditional craftsmanship and contemporary aesthetics, resulting in visually stunning creations that elevate the overall cigar experience.
Design elements such as metallic foils, embossed details, and vivid imagery showcase the creativity and innovation of the industry. These artistic touches transform packaging into a form of storytelling, allowing brands to convey their heritage, values, and vision through design.
The integration of artistry into packaging reflects the broader culture of the cigar industry, where attention to detail and an appreciation for craftsmanship are paramount. It also highlights the importance of creating an emotional connection with consumers, making the packaging as memorable as the cigars themselves.
Episode Nine of Cigars: The Masterclass offers a comprehensive and engaging look at the world of cigar packaging. From its historical roots to its modern-day artistry, the evolution of cigar packaging illustrates the industry’s commitment to quality, innovation, and storytelling.
Brian’s exploration of cigar bands, printing techniques, and packaging styles sheds light on the meticulous effort that goes into creating packaging that complements the cigars within. As the industry continues to evolve, the focus on personalization, craftsmanship, and artistic value ensures that packaging remains a vital part of the cigar experience.
This episode serves as a testament to the role of packaging as both a functional necessity and a powerful branding tool. It provides viewers with a deeper appreciation for the artistry and craftsmanship behind the cigars they enjoy, emphasizing that packaging is much more than just a container—it is an essential part of the story.
Cedar preserves humidity, protects cigars during transport, and enhances aging. Its natural qualities made it the preferred wood for early cigar boxes.
Gustav Bach introduced the cigar band in the 19th century to prevent cigars from staining gloves. It later evolved into a branding and marketing symbol.
Offset printing delivers detailed, embossed, foil-enhanced luxury bands, while digital printing offers flexibility, speed, and customization for limited editions.